The challenges of rethinking how one develops and delivers both products and services in industrial organizations is a non-trivial change in today's world, shared Nest CEO Tony Fadell. How one thinks through who the ultimate customer is for a company, the needs of those customers, and the organizational challenges of being an incumbent are both strong impediments for existing firms and opportunities for startups. "You have to start with a great product, but that is not enough... You have to figure
آی-ویدئو