An Insider’s Guide to Running a Successful Retail Store
Chapter 9: The Retail Sales Cycle Training Your Employees
So now you have your store. You have the perfect location. You have a great staff but we still need to train them in sales. I always joke that it's five easy steps. None of them are easy and there's a lot more than five.
Video Highlights:
0:25 Commissioned sales
0:50 Build a team
1:08 It’s all about how you greet the customer
2:26 How to show your customer what they need, not what the
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